Tested by sellers, for sellers

The software your store actually needs: tested, scored, compared.

We create real accounts and run the AI & e-commerce tools that Etsy, Shopify and Amazon sellers rely on, then show you the receipts. No pay-to-win rankings.

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Latest lab reports

Product research

The 6 Best Etsy Product Research Tools in 2026 (We Actually Tested Them)

Fresh accounts on every free tier, same keywords, same day. Testing flipped the usual ranking, and one tool doesn’t even exist under its old name anymore.

Tested · July 16, 2026
Tool review

eRank Review (2026): We Tested 10 Keywords Over Two Days

Our top pick, and it won by being the only tool honest enough to say a keyword had almost no demand. Its country panel also shows which searches come from other sellers rather than buyers.

Tested · July 16 and 22, 2026
Head to head

EverBee vs eRank: We Ran Both on the Same Keywords

The two names every Etsy seller hears first. And the answer changed in 2026, because EverBee’s famous free feature quietly moved behind a paywall.

Tested · July 16, 2026
Tool review

EverBee Review (2026): Is the Free Plan Still Worth It?

The tool most sellers try first. We tested the free plan and extension, checked its math, and found the revenue data it was famous for now costs $29.99/mo.

Tested · July 16, 2026
Tool review

Alura Review (2026): We Tested the Rebuilt Beta on a $0 Budget

Every existing review describes an app that no longer exists. Alura rebuilt everything in 2026, and its free plan now shows the sales and revenue estimates EverBee charges for.

Tested · July 16, 2026
Tool review

EHunt Review (2026): What Happened to EtsyHunt and Its $3.99 Plan

EtsyHunt quietly became EHunt and the cheap plan disappeared. We found the proof of the price rise in the vendor’s own pricing page, and tested what the data is actually worth.

Tested · July 16, 2026
Tool review

Sale Samurai Review (2026): We Tested 10 Keywords and Every One Came Back 10k+

It sells real search volume rather than estimates. Ten keywords later, every number sat between 10,398 and 32,922 a month and a novelty phrase outranked a head term. Our lowest score so far.

Tested · July 30, 2026
Data study

We Asked Five Etsy Keyword Tools the Same Question. They Disagreed by 24,000x

The same keywords through five tools. On competing listings they agreed within 1.68x. On search volume their closest agreement was still 59x apart. Full dataset, free to cite.

Data · July 2026
Why trust us

We show our work

Real accounts, real screenshots

Every score comes from a fresh account we created and ran ourselves: screenshots and data from inside the product, not the marketing site. Tools we haven’t run are labeled, not guessed.

Scored on a fixed rubric

Ease of use, data accuracy, pricing fairness, support. Same rubric for every tool, so scores mean something.

Honest about the money

Some links earn us a commission. It never changes a score. Our methodology and disclosure are public.